3 Ways to Modify Routing & Improve Margins

Brian Keep, Ytel |  

While SIP Trunking provides the opportunity to save businesses huge amounts of money, there are several other scenarios and circumstances where businesses can modify their routing and carrier agreements to improve their margins and save additional money in the process. Read on for best practices in modifying routing and carrier agreements to improve your business margins and save money.

While SIP Trunking provides the opportunity to save businesses huge amounts of money, there are several other scenarios and circumstances where businesses can modify their routing and carrier agreements to improve their margins and save additional money in the process. Read on for best practices in modifying routing and carrier agreements to improve your business margins and save money. 

SIP Trunking offers a variety of functions for your business communications through a cloud-based PBX. It helps run a business more efficiently by determining the device being used, the user’s location, availability, and device capabilities, while establishing communications and managing the process. 

SIP is the standard protocol for real-time and voice communication over the Internet; and SIP Trunking is the signaling and controlling of communication sessions through internet telephony. These sessions usually include voice and video calls, instant messaging, among many others. A SIP provider can connect multiple channels to your PBX, allowing you to make calls (local, long distance, and international) over the internet, and save money along the way.

1. Traffic Reporting

Most systems available on the market today will track metrics such as price per minute, up to the hourly call reporting. These types of metrics allows businesses to drill down on minute-by-minute and hourly call reporting to show granular details on every single call made.

Daily detailed billing stats and reports that highlight these metrics will allow admin to key in on routing and gain high visibility into patterns and anomalies for quicker steps to solving issues and saving money.

2. CDR Analysis

Completing a CDR analysis is a simple, but extremely thorough way to make informed decisions about your carriers, providers and routing, based on your business’s call detail records. The process is simple; selecting a system online to upload your Call Detail Records (the process is 100% confidential) and a lot of systems offer it for free, with zero obligation, post-report. Gaining this insight to your business’s carriers, providers and routing will provide detail and recommendations in how you can best modify your agreements to improve margins and make more money.

3. Database Security

Ensure that whatever system you’re using maintains a secure fraudulent IP list that is hosted and maintained to prevent repeat breaches to protect your business. In doing so, protecting your business from additional headaches and security breaches is both a wise business choice and wise financial one.

Industry best practices will advise businesses to explore smart opportunities to improve their margins through routing, provider and carrier agreements modifications. Call detail reports are a great place to begin, but your business has options when it comes to systems and various proprietary software available on the market today.  New Call-to-action

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About The Author

Brian Keep, Ytel

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As the Chief Operating Officer, Brian works consistently with one finger on the pulse and an eye in the sky to ensure that everything technical at Ytel is running smoothly on a daily basis.


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