Ytel Blog

Upselling 101: How to Boost Revenue

It is no secret that upselling is the magic bean that generates outsized revenue streams. Once you have a customer on the line and in a good mood, you are in a perfect position to ...

Continue Reading →

RCS Powers P2A Interactions, Not Just A2P

We’ve talked a lot about RCS and the benefits it offers for businesses to interact in new ways, but what about the end user? Let’s explore how RCS will also serve as person to appl...

Continue Reading →

High-Value Social Lead Gen Via Content Market...

High value content marketing and lead generation can be key drivers to growing revenue. This is an area that many companies struggle with despite putting in extraordinarily hard wo...

Continue Reading →

Happy Customers Are Your Best Marketing Tool

Everybody wants happy customers. After all, happy customers usually come back, and when they do, they often bring their friends, family, and associates with them. As the old saying...

Continue Reading →

Recruiting Talent Through Social Media

Are your recruiting efforts running dry? There are a few ways you can utilize social media to look more polished and branded online. This strategy will help allocate candidates thr...

Continue Reading →

Intertwining SMS & Social Media: Optimal Lead...

Given the fact that our phones are virtually always within arm's reach, now is the time for your marketing team to bank on all things mobile. With SMS open rates at 98% and social ...

Continue Reading →

Lead Gen Challenges: Engaging Prospects

Marketers have a pretty tough path to follow - once you've roped in a new prospect, how are you going to ensure that they're staying engaged? Creating a sales funnel gets you throu...

Continue Reading →

Personalization is (Still) King in Marketing

Personalizing a marketing campaign is far easier said than done, but it's really the best way to stay relevant in an age of constant distraction. Consumers get better and better at...

Continue Reading →

Industry Use Cases for SMS Marketing

The beauty of SMS is simple - not only is it universally used, but can serve literally every industry in the market. Sending a text is a much more efficient, cost effective, and st...

Continue Reading →

5 Ways Chat Bots Benefit Sales & Marketing Te...

The way we communicate is constantly changing; a fact we take for granted in a world where email now seems positively antiquated. For businesses, it is time to rethink the ideal me...

Continue Reading →