Ytel Blog

High-Value Social Lead Gen Via Content Market...

High value content marketing and lead generation can be key drivers to growing revenue. This is an area that many companies struggle with despite putting in extraordinarily hard wo...

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Happy Customers Are Your Best Marketing Tool

Everybody wants happy customers. After all, happy customers usually come back, and when they do, they often bring their friends, family, and associates with them. As the old saying...

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Recruiting Talent Through Social Media

Are your recruiting efforts running dry? There are a few ways you can utilize social media to look more polished and branded online. This strategy will help allocate candidates thr...

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Intertwining SMS & Social Media: Optimal Lead...

Given the fact that our phones are virtually always within arm's reach, now is the time for your marketing team to bank on all things mobile. With SMS open rates at 98% and social ...

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Lead Gen Challenges: Engaging Prospects

Marketers have a pretty tough path to follow - once you've roped in a new prospect, how are you going to ensure that they're staying engaged? Creating a sales funnel gets you throu...

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Personalization is (Still) King in Marketing

Personalizing a marketing campaign is far easier said than done, but it's really the best way to stay relevant in an age of constant distraction. Consumers get better and better at...

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Industry Use Cases for SMS Marketing

The beauty of SMS is simple - not only is it universally used, but can serve literally every industry in the market. Sending a text is a much more efficient, cost effective, and st...

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5 Ways Chat Bots Benefit Sales & Marketing Te...

The way we communicate is constantly changing; a fact we take for granted in a world where email now seems positively antiquated. For businesses, it is time to rethink the ideal me...

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Tips to Run a Successful Sales Promotion

Running a successful sales promotion is a fantastic way to drum up new business! There are many factors that go into running a promotion that take a decent amount of planning and d...

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Boost Customer Retention & Engagement via SMS

Using SMS as a marketing channel means more than just lead generation and closing more deals. It can also provide a strong sounding board for customer retention, brand exposure, an...

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