Ytel Blog

Chat Bots Remove Need for Human Repetition

By Jon Molina, Ytel  |  

Chat bots can help automate tasks that need to be done frequently and at the right time. For humans, doing the same tasks repeatedly can often lead to boredom and eventually error....

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Tech Integrations Create Opportunities for Bu...

By Patrick Kennedy, Ytel  |  

Highly successful entrepreneurs and business leaders tend to have one thing in common. They look beyond the simple nuts and bolts operations and see a much bigger picture. When a n...

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Chat Bots vs. Humans: The UX Grudge Match

By Matt Grofsky, Ytel  |  

The more companies that pivot towards prioritizing user experience for their customers, the more relevant machine learning and chat bots become. We've seen a big upswing in the cha...

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SMS Campaigns: Compliance Guidelines

By Brian Keep, Ytel  |  

Sending SMS marketing campaigns can be a hugely successful way for businesses to communicate with their audience. The biggest (and arguably, most complex) factor here is following ...

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Ringless Voicemail Compliance Guidelines

By Jeremy Bradley, Ytel  |  

Marketing over the phone gets a bad rap, there's no denying it. With newer technologies like ringless voicemail emerging in the market, it's important to stay ahead of the curve wi...

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RCS Offers Brand Ownership Via Mobile Reach

By Hanna Walther, Ytel  |  

Google’s new Rich Communication Services (RCS) messaging platform is a stellar combination of the worldwide reach of SMS and the unique and engaging features of messaging apps. RCS...

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RCS: Suggested Actions for Lead Generation

By Hanna Walther, Ytel  |  

By now you're probably familiar with the term RCS and the wave of change it's bringing to technology and communication on a global scale. RCS opens huge doors for marketing and sal...

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Zapier Adds New Capabilities to Marketplace w...

By Jon Molina, Ytel  |  

 Ytel is excited to share our integration with Zapier, where users can use the Ytel API with existing apps in the Zapier marketplace to fully utilize communications technology in i...

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RCS Messaging: Keys to Sales & Marketing Succ...

By Matt Grofsky, Ytel  |  

As Google rolls out its rich communication services (RCS) messaging system on Android devices, sales and marketing teams now have another asset in their tool box. Consumer research...

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Best Practices For Opt-Ins In Marketing Campa...

By Richard Kaplan, Ytel  |  

Once you’ve planned to incorporate short code into your marketing mix, the next step is generating a distribution list to enroll in your SMS campaigns. This is where consent and re...

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