Ytel Blog

Posts by Brandon Wells, Ytel :

Productive & Creative Ways to Use SMS for You...

By Brandon Wells, Ytel  |  

As SMS becomes more of an adopted method of communication for businesses and consumers to communicate, the question pivots from why should we use SMS to chat with an audience to ho...

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SMS Use Cases & Best Practices: eCommerce

By Brandon Wells, Ytel  |  

eCommerce is a massive market that experiences huge growth year over year - consumers are flocking to online shopping because the experience is so seamless and can be done from the...

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3 Ways Ytel Account Managers Drive Customer S...

By Brandon Wells, Ytel  |  

Whether your team is building a new campaign or adding communication capabilities to your platform, having an account manager help drive your team to success and assist in reaching...

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SMS & RVM Outreach Capabilities for A CRM

By Brandon Wells, Ytel  |  

Your CRM has the potential to be an extremely powerful lead generation tool - if you're using it in the right ways! Intrigued? The magic happens when you begin integrating various ...

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Customer Engagement is Mission Critical. Here...

By Brandon Wells, Ytel  |  

We always hear about how customer experience can make or break a business - and while this is arguably true, engagement tops the list as well. Simply put, the way you interact with...

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Shopping for SMS? Make Sure these Boxes are C...

By Brandon Wells, Ytel  |  

As SMS marketing continues to see massive growth each year, agencies and companies alike are able to offer SMS as part of their marketing services without the experience or team to...

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New Verizon Surcharge for SMS Long Code Messa...

By Brandon Wells, Ytel  |  

In May 2019, Verizon is introducing the first United States carrier fee for long code application-to-person messaging (A2P). What’s this exactly mean and how does this impact you? ...

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5 Pitfalls to Avoid When Building Communicati...

By Brandon Wells, Ytel  |  

You’ve identified your use case.  You’ve signed up for an account with a programmable communication API company, and you’re now ready to start building communication capabilities t...

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Tropo customers: When one door closes, anothe...

By Brandon Wells, Ytel  |  

As Tropo customers face the uncertainty of a communication platform closing its doors with hardly any warning, Ytel presents a viable and competitive solution with long-term value ...

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4 Ways for Political Campaigns to Win in Nove...

By Brandon Wells, Ytel  |  

As it comes down to the wire, political campaigns throughout the U.S. are scrambling. It’s the top of the 9th  - or 4th quarter if you prefer - for the Midterm elections. Campaigns...

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