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Posts by Brandon Wells, Ytel:


Productive & Creative Ways to Use SMS for Your Business

SMS Use Cases & Best Practices: eCommerce
Consumers flock to online shopping because the experience is seamless and can be done from the...

3 Ways Ytel Account Managers Drive Customer Success
From introducing strategies that drive new ideas to expanding use cases to grow your business, the...

Customer Engagement is Mission Critical. Here's How to Handle the Challenge.
The emotional connection between a customer and a brand is directly related to customer engagement....

Shopping for SMS? Make Sure these Boxes are Checked.
Before you get hoodwinked by a company attempting to send SMS without the adequate back end, here...

New Verizon Surcharge for SMS Long Code Messages
In February 2019, Verizon will introduce the first United States carrier fee for long code...

5 Pitfalls to Avoid When Building Communication Capabilities In Your Application
We're sharing a few pitfalls to avoid once you've signed up with a programmable communication API...

Tropo customers: When one door closes, another opens
Tropo is shutting its doors so for those developers looking for a new option, Ytel can be a...

4 Ways for Political Campaigns to Win in November
Every political campaign has some type of outreach strategy. The common denominator of all...

5 Ways Chat Bots Benefit Sales & Marketing Teams
Chat bots — essentially AI that interacts with customers both intuitively and with a great degree...

Boost Customer Retention & Engagement via SMS
Using SMS as a marketing channel means more than just lead gen and winning deals. It can also...