Ytel Blog

The ROI on Investing in Company Culture

By Sean Dailey, Ytel  |  

Some may be skeptical on the positive effect that a healthy culture has on a company, its employees, and customers. While some may argue that culture is an intangible part of a com...

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SMS Guides: Best Practices for Outbound Text ...

By Brian Keep, Ytel  |  

SMS is the king of communication for B2C. Once your business aligns with this reality, the sky is the limit. To help make the transition to fully adapting SMS a smooth process, we'...

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Voice Guides: Best Practices For Outbound Dia...

By Jeremy Bradley, Ytel  |  

Outbound dialing, sometimes known as cold calling, can be a brutal contact method to engage with and interest prospects. You may have a 'warm lead' list, but it can still be a grin...

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Conversational Messaging: Causing marketing, ...

By Alex Treichler, Ytel  |  

What do sales, marketing, and support all have in common? Well, a few things... but at the top of the priority list is simple - people! Each of these departments has direct interac...

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3 Ways Ytel Account Managers Drive Customer S...

By Brandon Wells, Ytel  |  

Whether your team is building a new campaign or adding communication capabilities to your platform, having an account manager help drive your team to success and assist in reaching...

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6 Reasons Why SMS is the Answer for Customer ...

By Patrick Kennedy, Ytel  |  

Is your customer service team constantly feeling swamped, understaffed, and at their wits end with the amount of support tickets in their inbox each day? There's a lot to be said a...

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The SMS & Voice Blend for Sales Teams

By Adam Johnson, Ytel  |  

Struggling to find the sweet spot on how to successfully contact and get in touch with prospects? Two of the strongest channels for promoting a product, boosting brand awareness, a...

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Why Your Prospects Want to Text You First

By Hanna Walther, Ytel  |  

We talk a lot about SMS (text messaging) and the way it can influence your lead generation in a positive way. Outbound SMS marketing campaigns are a tried and true method to foster...

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Programmable APIs make it easy to add SMS & v...

By Patrick Kennedy, Ytel  |  

Delivering positive customer experiences is a high priority for businesses across industries. Whether a customer is booking a trip, following up on a purchase, or checking the stat...

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A Guide to Integrating Communication Capabili...

By Wes Wise, Ytel  |  

The first interaction someone has with your customer's business… Is it going to your website? A phone call from a Facebook Ad? Trying to build a niche CRM is no easy task. Most com...

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